It allows businesses—especially those in real estate and related industries—to place banner and display ads directly inside Housing Market Group’s network of real estate marketplaces.
Here’s a breakdown of how it works:
- Where Ads Appear
• Ads are shown on property listing pages, search result pages, and homepage sections across multiple real estate portals managed by Housing Market Group.
• These marketplaces are active in 17 countries, with strong reach across Southeast Asia, Europe, and the Americas.
- Audience Targeting
• The system is designed to reach users who are actively browsing for:
• Homes for sale or rent
• Real estate investment opportunities
• Property-related services (agents, loans, movers, etc.)
- Who Should Use It
• Real estate developers promoting new projects
• Real estate agents advertising listings or services
• Mortgage lenders, insurance companies, and moving services
• Furniture and home improvement businesses
- Features
• CPM and CPC campaign options
• Geo-targeting by country, region, or city
• Display formats: leaderboards, banners, skyscrapers, and in-feed ads
• Ad performance reports (views, clicks, CTR)
- Integration with Housing Market CRM
• Ads can be connected to lead capture forms
• Leads generated from ads can sync directly into the Housing Market CRM, enabling real-time follow-up and conversion
