Traditional pay-per-click (CPC) ads on Google or Meta can cost anywhere between $15 to $50 per click in the real estate sector. Housing Market Ads changes the game with its $10 CPM (cost per thousand impressions) model.

This means you pay just $10 for every 1,000 targeted ad views, ensuring maximum visibility at minimal cost. Campaigns start from only $5/day, making it accessible for small agencies and large developers alike.

Because the ads are shown only to verified real estate shoppers, you’re not wasting money on people who aren’t in the market to buy, rent, or invest.

👉 Pro Tip: Test multiple creatives and banner sizes (static and dynamic) to find your highest-performing combination and maximize ROI.