Housing Market Ads: Retargeting in Real Estate – The Key to Higher Conversions

Without a strong retargeting strategy, you risk losing valuable leads. In real estate, where transactions are high-value, every lost lead is a missed opportunity. Housing Market Ads helps agents and developers retarget buyers who left without inquiring. The Power of Display Ads in Real Estate Unlike social media ads, Housing Market Ads are placed directly […]

Housing Market Ads: Turning “Maybe Later” into “Yes” with Retargeting Ads

Real estate shoppers rarely make decisions after their first property search. The majority browse multiple times before contacting an agent. With retargeting display ads, you ensure your property doesn’t get lost in the shuffle. How Housing Market Ads Retargeting Works • Tracks user behavior when they view your listings. • Re-displays your ad as they […]

Housing Market Ads: $10 CPM – The Best Value for Real Estate Developers and Agents

If you’re a real estate developer or agent, your goal is simple: attract serious buyers and investors. With Housing Market Ads, $10 CPM pricing offers the most efficient way to achieve this. Why Developers Love CPM: • Consistent Brand Presence – Buyers often need months before making a decision. CPM keeps your brand top-of-mind. • […]

Housing Market Ads: Why Retargeting Is the Secret Weapon in Real Estate Marketing

In today’s competitive real estate market, getting a potential buyer’s attention once isn’t enough. Most property seekers browse multiple listings, compare options, and leave without taking immediate action. This is where retargeting in real estate marketing becomes crucial. With Housing Market Ads display ads, you can bring those potential buyers back and guide them toward […]

Housing Market Ads: CPM vs CPC – The Hidden Cost of Click-Only Ads

At first glance, CPC advertising looks cost-efficient—you only pay when someone clicks. But in real estate, this model often backfires. The CPC Problem: • High Click Fraud – Bots and unqualified clicks drain budgets. • Skyrocketing CPC Rates – In competitive markets, CPC can cost $3–$15 per click. • One-and-Done Exposure – If a user […]

Housing Market Ads: Why $10 CPM Outperforms CPC Ads in Real Estate Marketing

When real estate professionals look at online advertising, the debate often comes down to CPM (Cost per Mille/1,000 Impressions) versus CPC (Cost per Click). While CPC sounds attractive because you “only pay for clicks,” CPM offers more control and cost-effectiveness—especially in real estate. At Housing Market Ads, our $10 CPM pricing is designed specifically for […]

Step-by-Step Guide: Using Geo-Targeting in Housing Market Ads

Ready to try geo-targeting? Here’s how to set up a campaign in Housing Market Ads Media Manager. Step 1: Choose Your Location Select from 17 countries and refine down to specific cities or neighborhoods. Step 2: Select Property or Listing Type Narrow down to condos, villas, townhouses, rentals, or co-living spaces. Step 3: Define Your […]

Geo-Targeting for International Real Estate: Reach Buyers Across 17 Countries

Selling property internationally can be a challenge, but with geo-targeted ads, you can showcase your listings to buyers no matter where they are searching from. Global Reach with Housing Market Ads Available in 17 countries including Thailand, Germany, USA, China, UK, Australia, Japan, Singapore, and more—Housing Market Ads connects you to a truly global audience. […]

Why Geo-Targeting with Housing Market Ads Outperforms Google & Facebook Ads

Real estate advertising on Google or Facebook can feel like shooting in the dark. Your ads may reach people—but not necessarily those interested in real estate. That’s where Housing Market Ads geo-targeting advantage changes the game. Google & Facebook vs. Housing Market Ads • Google & Facebook: General audiences, low intent, wasted spend. • Housing […]