User-based targeting is transforming how agents and developers connect with potential clients. Through Housing Market Ads, campaigns are optimized using AI-driven audience data, ensuring your ads reach users actively shopping for real estate.
By analyzing search intent, user behavior, and location data, the system identifies and engages buyers who are most likely to take action. For instance, someone browsing “homes for sale in Singapore” will see your ad even if they’re physically located in Hong Kong or Sydney.
This smart approach goes far beyond simple demographic filters — it’s about intent-based marketing, ensuring you only pay for visibility among high-quality, active real estate shoppers.
With a $10 CPM model and multi-language support across 11 languages, your campaigns reach the right users globally while maintaining local precision.
Reach qualified property buyers with Housing Market Ads’ user-based targeting system.