The International Buyer Funnel

1. Search Phase: Investors research UK property opportunities online.

2. Discovery Phase: Your targeted Housing Market Ads appear during their search.

3. Inquiry Phase: Qualified leads contact you directly.

Why This Works

Housing Market Ads uses geo-location targeting to reach buyers in their own countries who are actively searching for UK properties .

Benefits for English Agents

• Access to over 13 million property shoppers monthly.

• Ability to promote both resale homes and off-plan developments.

• Simple campaign setup via the Housing Market Ads Media Manager.

If you want more serious inquiries from Asia and the Middle East, Housing Market Ads is your ticket.

The post Connecting London Properties to Investors in Asia and the Middle East first appeared on Housing Market Marketing by Housing Market Group.

Why Housing Market Ads Outperforms Other Platforms

• Facebook & Google: Great for brand awareness but require complex setup and risk showing ads to non-buyers.

• Housing Market Ads: Built for real estate, with filters for property type, listing type, and buyer intent.

Key Features for Agents in England

• Location-Based Targeting: Reach people searching for properties in England from abroad.

• Listing Type Targeting: Perfect if you want to push “For Sale” luxury homes or “For Rent” investment flats.

• Retargeting: Reconnect with buyers who viewed your listings previously .

Benefits for Agents

• Save money by avoiding unqualified leads.

• Gain visibility among a high-intent audience.

• Boost inquiries for premium or niche properties.

Pro Tip

Pair Housing Market Ads with a professionally designed landing page for each listing to maximize conversion rates.

The post The Secret to Reaching Overseas Buyers for Your UK Property Listings with Housing Market Ads first appeared on Housing Market Marketing by Housing Market Group.

Core Strengths for English Agents

• Geo-Location Precision: Reach someone in Canada searching “London investment property.”

• Listing-Type Focus: Ideal for agents marketing high-yield rentals or luxury homes.

• Exclusive Audience: Ads never appear to non-property shoppers .

Benefits You’ll Notice

• Increase in qualified inquiries.

• Wider reach without wasting budget.

• Stronger brand visibility in global markets .

For UK agents aiming to grow their international client base, Housing Market Ads is a direct, effective, and budget-friendly solution.

The post Why Housing Market Ads is the Go-To Tool for Attracting International Buyers to UK Listings first appeared on Housing Market Marketing by Housing Market Group.

How Developers Can Use This:

• Identify which markets deliver the most enquiries for similar UK properties.

• Run test campaigns in 3–5 countries to see where demand is strongest.

• Use retargeting to re-engage visitors who viewed your project but didn’t inquire.

Example: If data shows that Dubai and Singapore deliver 3x higher conversion rates for your developments, you can scale ad spend in those regions while minimizing spend elsewhere. This optimization approach ensures you’re only paying to reach the most profitable audiences.

The post Turning Overseas Interest into UK Sales Through Precision Targeting first appeared on Housing Market Marketing by Housing Market Group.

Step-by-Step Approach for Developers:

1. Pre-launch awareness: Target buyers in Asia and the Middle East with teaser campaigns showcasing architectural renders and investment ROI potential.

2. Mid-campaign retargeting: Use AI-driven retargeting to reach users who clicked but didn’t commit, offering them exclusive previews or early-bird pricing .

3. Final push: Focus ads in top-performing regions during the last sales phase to achieve sold-out status before construction completes.

Why It Works:

• Speed: Housing Market Ads drives targeted traffic from day one.

• Reach: Tap into multiple international markets without managing dozens of separate ad accounts.

• ROI: Developers can track which ads generate the most qualified leads and adjust budgets accordingly.

For developers in England aiming to attract serious international investors, Housing Market Ads transforms a traditional sales campaign into a globally optimized marketing machine.

The post From Concept to Sold-Out: How Housing Market Ads Can Accelerate UK Off-Plan Sales first appeared on Housing Market Marketing by Housing Market Group.

Housing Market Ads allows you to filter your audience by property type and listing type, whether you’re selling luxury apartments, new-build homes, or waterfront villas . By pairing these filters with AI-driven retargeting, you can keep your properties in front of interested international buyers until they’re ready to invest.

Example Campaign:

A London developer could create a campaign for “Luxury London Apartments for Sale” targeted at:

• Singapore and Hong Kong buyers searching for “UK luxury property”

• Dubai residents looking for “London investment property”

• US investors searching for “Manchester real estate opportunities”

This targeted approach ensures every ad view has a higher potential for conversion, maximizing your ROI and speeding up sales.

The post Using Housing Market Ads to Market UK Developments to High-Net-Worth Buyers Abroad first appeared on Housing Market Marketing by Housing Market Group.

Why International Investors Matter

Overseas buyers are often seeking:

• Investment properties with rental potential.

• Second homes in world-class cities like London, Manchester, and Birmingham.

• Stable returns in a politically stable market like the UK.

How Housing Market Ads Works for England-based Agents

• Geo-Targeting by Search Location: If an investor in Singapore searches “London flats for sale,” your ad can appear directly to them.

• Property Type Targeting: Match your ad to buyers looking for houses, penthouses, or student accommodations.

• AI-Driven Qualification: Ads only show to verified property shoppers, avoiding wasted impressions .

Benefits for English Agents

• Highly Qualified Leads: No more generic traffic; every click is from someone serious about buying property.

• Global Reach: Access investors in Asia, the Middle East, North America, and beyond.

• Cost-Effective Campaigns: Start from just $5/day .

Final Takeaway

If you’re an agent in England wanting to attract buyers beyond your postcode, Housing Market Ads can position your listings where global investors are actively searching.

The post How Real Estate Agents in England Can Tap into Global Investors with Housing Market Ads first appeared on Housing Market Marketing by Housing Market Group.

Housing Market Ads connects you to 13 million monthly real estate shoppers across 17 countries — including high-investment markets like Dubai, Singapore, China, and the USA . The platform’s geo-location targeting ensures your listings are seen by buyers who are actively searching for UK properties, whether they are in London, Manchester, or along the coast.

Key Benefits for Developers in England:

• Highly qualified leads: Only active real estate shoppers see your ads, saving you from wasted clicks .

• Global reach with local precision: Market a luxury London penthouse directly to wealthy buyers in Hong Kong or Qatar.

• Cost-effective exposure: Campaigns start at just $5/day with a $10 CPM model, giving you predictable costs.

If you’re a developer in England looking to sell high-value properties to global investors, Housing Market Ads offers the targeting precision and worldwide exposure you need.

The post How Real Estate Developers in England Can Tap into 13 Million Monthly International Property Shoppers first appeared on Housing Market Marketing by Housing Market Group.