As a real estate agent, marketing is one of the most important tools in your business toolkit. But one question always lingers: how much should you actually spend? The Rule of Thumb A commonly accepted benchmark in the industry is to allocate about 10% of your gross commission income to
In today’s increasingly competitive and globalized real estate landscape, developers are no longer limited to their local markets. The savvy ones are reaching beyond borders—leveraging international networks to attract global buyers, increase visibility, and speed up sales. One of the most powerful tools helping developers achieve this is Housing Market
• Custom ad creatives (images/videos/text) • Geo-targeting based on your listing’s location • Audience targeting (buyers, renters, investors, etc.) • Campaign optimization to maximize results • Performance reports with insights & recommendations
Yes, you can switch at any time. Many clients start with self-managed campaigns and upgrade to managed when they need higher performance or have multiple listings.
Self-Managed Option: • Minimum Budget: $5 per day • Monthly Budget: ~$150/month You control your own spend and can scale based on performance or listing urgency. Managed Option: • Fixed Campaign Fee: $500 per campaign This includes all setup, targeting, creative design, and reporting. It’s ideal for those who prefer
• Self-Managed Ads: You create, monitor, and adjust the ads yourself using your own ad account. • Managed Ads: A professional team handles everything—ad creation, targeting, optimization, and reporting—for you.
Housing Market Ads are targeted digital advertisements used by real estate agents, property managers, and homeowners to promote properties for sale or rent. These ads are typically run on platforms like Facebook, Instagram, and Google and are designed to reach audiences actively searching for housing.
Developers need serious exposure to launch successful projects—and that’s exactly what Housing Market Group delivers. With digital showrooms, display campaigns, and access to 17 global marketplaces, developers generate interest from both local and overseas buyers. Our platform supports custom landing pages, retargeting, and direct lead management. It’s no wonder why
Housing Market Group doesn’t just connect you to buyers—it connects you to the world. With property portals in 17 countries and listings translated into multiple languages, your properties reach a truly global audience. Foreign buyer interest is booming, and Premier Agents are first in line for inquiries from Europe, China,
Geo-ads by Housing Market Group have revolutionized how agents and developers target their audience. For just $10 CPM, you can display your ad directly to buyers browsing properties in your exact location. From banner-free listings to AI-driven retargeting, our platform ensures you stay top-of-mind. Housing Market Ads also get priority
