Not all international interest is equal. Some markets show high engagement but low conversion, while others consistently deliver ready-to-buy investors. Housing Market Ads helps you focus on the latter by offering data-driven targeting based on user location, search location, and property type .
How Developers Can Use This:
• Identify which markets deliver the most enquiries for similar UK properties.
• Run test campaigns in 3–5 countries to see where demand is strongest.
• Use retargeting to re-engage visitors who viewed your project but didn’t inquire.
Example: If data shows that Dubai and Singapore deliver 3x higher conversion rates for your developments, you can scale ad spend in those regions while minimizing spend elsewhere. This optimization approach ensures you’re only paying to reach the most profitable audiences.
