Housing Market Ads is available in 17 countries, giving you access to 13 million monthly real estate shoppers worldwide . But reaching them effectively requires expert campaign management. A managed account team understands: • Local buyer behavior in each market. • Language-specific ad optimization for higher engagement. • Market-by-market performance
Your competitors aren’t standing still — and neither should your marketing. Housing Market Ads managed accounts deliver constant performance improvement by: • Tracking buyer behavior trends weekly. • Adjusting bids and targeting to keep your ads at the top. • Retargeting visitors to your listings across 17 countries . This
Many agents and developers think running ads themselves will save money — but often, the opposite is true. Without active monitoring and optimization, self-managed campaigns can quickly waste budget by: • Showing ads to unqualified audiences. • Running outdated creatives. • Targeting regions with low conversion rates. A managed Housing
When it comes to digital real estate marketing, campaign setup is only the first step. The real magic happens with continuous optimization — and that’s exactly where a managed account with Housing Market Ads shines. With a managed account, you have a dedicated team fine-tuning every element of your campaign:
While each targeting filter works well individually, the true power of Housing Market Ads comes from combining them into one precision campaign. Example: Luxury Villa for Sale in Phuket Target settings could be: • Location: Phuket, Thailand • Property Type: Villa • Listing Type: For Sale • Price Range: $1M+
Price is often the final decision factor for real estate shoppers. Housing Market Ads enables you to align your campaign with search prices, so your ads appear to users looking in your property’s price bracket. Why Price Targeting Boosts Conversions If a buyer is searching “condos under $300,000” and your
One of the biggest mistakes in real estate advertising is showing “for rent” properties to buyers—or “for sale” listings to renters. Housing Market Ads solves this with listing type targeting. How to Create a Listing Type Campaign 1. Decide on the Goal – Are you selling properties or renting them?
Every buyer has a vision of their ideal property, and Housing Market Ads lets you match your campaign to their exact search type. Why Property Type Targeting Matters If your listings are exclusively high-rise condos, showing ads to someone searching for detached houses is a waste of budget. Instead, align
When it comes to real estate marketing, location is the first and most important keyword your potential buyers or renters are searching for. Whether someone is typing “Bangkok condos for sale” or “Phuket villas for rent,” Housing Market Ads allows you to precisely target users based on either their physical
Many Hong Kong agents assume that international marketing requires massive budgets. Housing Market Ads challenges that belief by allowing you to start with as little as USD 5/day while still accessing millions of potential buyers. Because the ads are shown only to active real estate shoppers—not the general public—you maximize
